Rocket Effect
14 Case Studies
A Rocket Effect Case Study
Supercharged Entertainment, a Massachusetts-based entertainment complex, faced challenges with a confusing and antiquated online booking system. Their process was difficult for customers, prevented cross-selling and promotions, and required staff to handle more bookings in-person. They also struggled with multiple disconnected software systems that made customer data tracking and effective marketing nearly impossible. They engaged vendor Rocket Effect to develop a custom solution.
Rocket Effect built an integrated custom booking system that streamlined the entire process. The solution connected their POS and arcade systems, enabled online gift card and coupon sales, and consolidated customer data. This resulted in a significant increase in online bookings and higher revenue per booking through upselling. The new system also successfully drove more traffic to the facility and provided a standardized platform for the company's expansion.