Case Study: Surf Hardware International Achieves 77.8% ROAS Growth with Rocket Agency

A Rocket Agency Case Study

Surf Hardware International boosts ROAS 77.8% with Rocket Agency

Surf Hardware International, a global supplier of surfing equipment, partnered with Rocket Agency to manage their Google Ads account. Their challenge was to achieve a target return on ad spend (ROAS) of 2.4x for their key FCS brand within a highly competitive digital advertising space.

Rocket Agency implemented a tailored strategy including a custom keyword strategy for advanced surfers, geographic targeting of coastal communities, and comprehensive campaign tactics like branded search and Performance Max campaigns. The solution delivered by Rocket Agency was a resounding success, achieving an average ROAS of 7.56, which was 2.15x higher than the target, and represented a 77.8% increase in ROAS over the previous six months.


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