Case Study: Fleet Feet achieves a consistent in-store brand experience with Rockbot

A Rockbot Case Study

Fleet Feet grows from 10 to 143 locations with Rockbot

Fleet Feet, a leading running specialty retailer, faced a challenge as it scaled its network of corporate and franchise stores. Managing music and digital signage through separate vendors made delivering a coordinated brand experience impossible, creating operational burdens for store teams and leaving franchise leadership with little visibility. To address this, they turned to Rockbot.

Rockbot provided a single platform to consolidate music and digital signage. Their team built custom music playlists and enabled centralized control of on-screen content. This solution freed store teams from manual management and allowed corporate to deploy campaigns seamlessly. As a result, Fleet Feet established a consistent in-store brand standard, growing from 10 to over 140 Rockbot-powered locations and projecting streaming hour growth from 15,000 to 480,000.


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