Case Study: Texas Materials Group achieves 720% organic traffic growth with Rock Candy Media's website rebuild and SEO

Texas Materials Group - Customer Case Study

Texas Materials Group, a family of asphalt and concrete construction companies, needed help improving the search visibility of its long-neglected website. Rock Candy Media stepped in to rebuild and optimize the site so it could perform better in search and support the company’s broader marketing goals.

Rock Candy Media conducted keyword research, performed website and search audits, and rebuilt the site from the ground up with improved meta tags, image alt descriptions, keyword-rich copy, and an ongoing content strategy. The result was a 720% increase in organic traffic, along with a new industry-leading website and reduced reliance on paid search advertising.

Texas Materials Group