Rock Candy Media
20 Case Studies
A Rock Candy Media Case Study
Mercury Mosaics, an established tile company, came to Rock Candy Media with a solid digital presence already in place, including a nice website, consistent email marketing, and a strong social following. Even so, they needed a more effective digital marketing plan to uncover weaknesses and improve performance across their channels.
Rock Candy Media conducted a full audit of Mercury Mosaics’ digital presence and identified ways to send traffic to better-performing website pages, especially from email and social campaigns. By improving landing-page alignment and reducing bounce rate, Rock Candy Media helped deliver a 44% increase in site traffic, a 62% increase in site actions, and a 50% increase in total time on site the following month.