Case Study: Invest Loddon Mallee boosts regional investment appeal with Rock Agency

Invest Loddon Mallee launches a new brand and website with Rock Agency

Invest Loddon Mallee, a government organization for the Loddon Mallee region in Victoria, needed a new brand and website to showcase the region's economic strengths and attract investment. Rock Agency was engaged to manage this project, which involved UX/UI design and WordPress development to present a large amount of information effectively.

Rock Agency implemented a co-design process with local stakeholders to create a new brand and an easy-to-navigate website. The solution used cinematic video and first-person case studies to make the investment content more engaging. The project was successful, resulting in a website that won a Web Excellence Award in the Government category in 2022.

Invest Loddon Mallee