Rock Agency
45 Case Studies
A Rock Agency Case Study
Best Practice Software, a leading Australian healthtech company, undertook a major rebrand and needed a new digital experience to reflect its updated identity and better serve its diverse users. Rock Agency partnered with them to address this challenge, focusing on simplifying complex information and creating clear user journeys.
Rock Agency implemented a solution that included a reimagined mega navigation menu, custom image assets, and color-coded visual cues to improve wayfinding and brand recognition. They also worked closely on rewriting site content to align with the new tone of voice. The project resulted in a streamlined, intuitive website that earned Rock Agency a Silver Indigo Design Award and a Distinction Communicator Award.