Case Study: Echo360 reprioritizes product work with Roadmunk Strategic Roadmaps

How Echo360 kept their roadmap responsive to the needs of their partners during this rocky time

Echo360, a provider of video content and learning applications for education systems, needed a better way to reprioritize during the Covid-19 disruption to higher education. While the company used Jira for work tracking, it lacked a clear way to communicate strategy and customer pain points upward across the organization.

To solve this, Echo360 adopted Roadmunk’s Strategic Roadmaps as a lightweight planning and communication tool. Roadmunk helped the team visually reprioritize work, model scenarios with leadership, and share roadmap progress with customers; the main result was faster, clearer decision-making about what to accelerate or displace, plus better alignment across executives, product teams, and customers.

Echo360

Dan Rinzel

Director of Product Management