Case Study: Lafayette Hotels boosts direct bookings by 70% with RMS Cloud

A RMS Cloud Case Study

Preview of the Lafayette Hotels Case Study

Lafayette Hotels boosts direct bookings 70% with RMS Cloud

Lafayette Hotels, a group of 26 properties across New England, was struggling with fragmented technology systems that included six different PMS platforms and three channel managers. This lack of integration led to costly server upkeep, manual data entry that consumed over eight hours daily, and frequent snowstorm-induced outages. The vendor, RMS Cloud, provided its hospitality platform to unify these operations and support the company's growth.

By implementing the RMS Cloud platform, Lafayette Hotels consolidated its systems into a single, cloud-based solution. This provided centralized control over rates and policies, automated accounting and reporting, and created unified guest profiles. The results were significant, including a 70% increase in direct bookings, over $100,000 saved annually on IT costs, and 60+ hours saved each week on financial reporting. RMS Cloud enabled Lafayette to scale efficiently while delivering a more consistent guest experience.


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