Case Study: MeUndies achieves smarter inventory management with RJMetrics

MeUndies uses data for smarter inventory management

MeUndies is a Los Angeles–based direct-to-consumer basics brand that grew rapidly—reporting 400% revenue growth—but struggled to make data-driven decisions because the CEO was the only person who could run SQL queries. That bottleneck left the team “flying blind,” especially on inventory: early buying decisions were made without sell-through or on-order visibility, leading to poor forecasting and overstock risks.

By adopting RJMetrics and feeding data into their Redshift warehouse, MeUndies now shares an automatically updating KPI dashboard so everyone can view and drill into metrics like customer lifetime value and average weekly sell-through by SKU. The team uses weeks-of-supply and historical demand to forecast more accurately, eliminate the CEO bottleneck, optimize inventory levels, and make routine, data-driven decisions that have improved operations and the company’s bottom line.

MeUndies

Terry Lee

COO, MEUNDIES