Case Study: The Cooper Union engages prospective students with Rizco's admissions collateral

The Cooper Union completes 3 admissions pieces with Rizco

The Cooper Union faced the challenge of attracting the right students through its admissions process and engaged the vendor Rizco to develop targeted marketing collateral. The challenge was a three-step process to first introduce the school, then focus on its specializations, and finally provide critical information for serious applicants.

Rizco implemented a solution consisting of three unique print pieces: an introductory tri-fold brochure, an interactive pop-up brochure, and a dynamic view book. The final products exceeded The Cooper Union's expectations, successfully leaving a lasting impression on the intended audience and continuing to support the admissions effort. The client reported being extremely happy with Rizco's level of customer service, attention to detail, and creative innovation.

The Cooper Union