Case Study: Diabetes Foundation drives advocacy and petition signatures with Rizco

Diabetes Foundation drives advocacy in 1 month with Rizco

The Diabetes Foundation, a New Jersey-based nonprofit, faced rising diabetes rates and underfunded state programs. To address this, they partnered with the vendor Rizco to launch an advocacy campaign with the goal of raising public awareness and influencing lawmakers to secure increased federal funding within a one-month timeframe.

Rizco implemented a multi-channel solution that included a dedicated advocacy website, a petition landing page, PPC advertising, and organic social media content. This strategic initiative successfully drove visibility and engagement, mobilizing support for meaningful policy change through petition signatures, though the case study provides specific one-month metrics for the campaign's reach and impact.

Diabetes Foundation