Case Study: US Markerboard achieves faster page loads and boosts sales with Riverbed's Stingray Aptimizer

Stingray Aptimizer Boosts Sales for US Markerboard

US Markerboard is an online retailer of whiteboards, chalkboards and other facility furnishings that has grown rapidly and been named to Inc. Magazine’s 5000 fastest‑growing companies. As the site expanded and pages became more complex, average page load times stretched to nine seconds, which was limiting scalability and hurting key business metrics like conversion and order value.

To fix this, US Markerboard deployed Stingray Aptimizer across 12 websites, cutting page load times from 9 to 3 seconds. The improvements drove a 27% increase in page views, 8% more pages visited, a 10% drop in bounce rate, a 25% rise in conversion rate, a 15% increase in average order value, a 65% increase in products per order, and about 15% sales growth.

US Markerboard

Scott Newman

Chief Executive Officer