Case Study: Aubea doubles leads with Riverbed Marketing

Aubea doubles leads with Riverbed Marketing

Aubea, a fintech company that transforms financial data into actionable business intelligence, faced the challenge of generating enough qualified leads to grow their business predictably, as they relied heavily on word-of-mouth and referrals. They partnered with Riverbed Marketing to implement an inbound marketing solution to attract more of their target audience and convert more website leads.

Riverbed Marketing developed and executed an inbound marketing strategy that included content creation, SEO, paid search, and LinkedIn sponsored targeting. This solution resulted in a 416% increase in website traffic, a doubling of qualified leads, and a 26% increase in enterprise clients, all at a cost that was only 64% of their traditional marketing efforts. The campaign paid for itself within the first year.

Aubea