Case Study: OpenSymbol bridges CRM gaps and boosts customer value with Riva CRM sync

OpenSymbol relies on Riva for bridging CRM gaps and became an advocate for Riva in the Italian market

OpenSymbol, an Italian CRM consulting company and long-time partner to major CRM platforms, needed a way to bridge the gap between CRM and the email tools its customers use every day. Its challenge was keeping customer data, emails, appointments, tasks, opportunities, and case information synchronized and accessible across devices without adding complexity for end users.

To solve this, OpenSymbol implemented Riva CRM sync, installed on a Windows server/VM with no client-side plugins, and worked with Riva’s technicians to configure and test the setup in just two hours. Riva enabled seamless server-side synchronization and strong partner support, helping OpenSymbol sell and support the solution, earn margin on new licenses and renewals, and win multiple customers and renewals in the Italian market.

OpenSymbol

Enrico Maggi

CEO