Case Study: Ferrum Ltd. boosts CRM adoption and email sync with Riva

Ferrum relies on Riva for Microsoft Dynamics CRM and Micro Focus GroupWise sync

Ferrum Ltd., a global food and beverage industry player with operations across Europe, the Americas, and Asia, needed to connect its new Microsoft Dynamics CRM environment with its existing Micro Focus GroupWise email system without disrupting established workflows. Recommended by its implementation partner, Ferrum turned to Riva for a fast, reliable way to sync emails, contacts, opportunities, cases, and other CRM data across desktop and mobile users.

Riva implemented an on-premise server-side sync solution that linked Microsoft Dynamics CRM and GroupWise, including email archiving, opportunity and case synchronization, smart folder creation, field remapping, and custom sorting. With Riva, Ferrum improved user adoption and satisfaction, gave advisors easier access to CRM records from GroupWise, and created a stable, centralized integration with strong support from the Riva team.

Ferrum Ltd.

David Feurer

CRM Power User