Case Study: Shred-it achieves seamless Salesforce-Outlook collaboration with Riva

Document destruction company Shred-it takes peer collaboration to new heights with Salesforce and Riva!

Shred-it, the global document destruction company, needed a better way to connect its Salesforce platform with Outlook after merging with Cintas Document Shredding and rapidly expanding its operations. To improve collaboration, communication, and customer visibility across teams, Shred-it turned to Riva CRM Integration.

Using Riva’s CRM sync engine, Shred-it set up a flexible, always-on integration that automatically synced emails, meetings, and events between Outlook and Salesforce at a detailed level. The result was faster collaboration, a 360° customer view, and better access to shared information across sales, customer care, marketing, bid, analysis, and sales development teams; the success was strong enough that Shred-it expanded Riva beyond the UK to its entire North American sales team.

Shred-it

Thomas Swinbourne

Sales Project Manager