Case Study: Worldwide Cyclery achieves 114% revenue growth with Rithum

Worldwide Cyclery increased marketplace sales by 120% year over year

Worldwide Cyclery, a Newbury Park, CA–based omni-channel mountain bike retailer founded by Jeff Cayley, grew to three stores, three warehouses and a global online presence but faced operational strain as it expanded. Their hybrid fulfillment model—manual barcodes, phone-based scanning and product locations stored in notes—became slow, error-prone and unsustainable for scaling.

Worldwide Cyclery implemented SkuVault for inventory and warehouse management alongside ChannelAdvisor for channel and listing management; the seamless integration and SkuVault’s Wave Picking streamlined workflows and fulfillment. In two years the tech stack reduced mis-shipments to 0.14% and delivered 114% revenue growth, allowing the team to focus on marketing and customer experience.

Worldwide Cyclery

Jeff Cayley

Founder & Chief Executive Officer