Case Study: Azura Runway increases monthly marketplace sales 1,163% with Rithum

Within a matter of months, Azura Runway’s monthly sales had increased by 1,163%

Azura Runway, a clothing and apparel retailer in New South Wales, Australia, needed a way to launch and manage more than 100,000 SKUs across global marketplaces without costly mistakes. The company wanted the right tool and guidance to list inventory in the correct format, route orders efficiently, and identify the most profitable channels. To do that, Azura Runway chose Rithum, using its marketplace management and managed services capabilities.

Rithum helped Azura Runway strategically expand from eBay Australia to eBay US and then to other marketplaces such as Ozsale, Catch, and TradeMe. The results were dramatic: monthly marketplace sales increased by 1,163% in less than six months, and the company gained the ability to scale globally and switch on new marketplaces within a week.

Azura Runway

Tim Bloore

Director