Case Study: United Integral (consumer electronics distributor) achieves rapid marketplace expansion and one-person marketplace management with Rithum

United Integral Accelerates Marketplaces Expansion with the ChannelAdvisor Platform

United Integral is an e-commerce–focused importer, wholesaler and distributor of consumer electronics accessories (including its Skque brand) that grew quickly online by selling direct-to-consumer at low prices. Rapid inventory growth and expanding marketplace listings outpaced their manual processes—what began on eBay became too large to manage without a scalable third-party solution.

ChannelAdvisor Marketplaces centralized inventory and automated daily marketplace tasks, enabling fast expansion to Newegg, Rakuten.com and Sears from a single dashboard. The platform eliminated tedious work so one employee can now manage the entire marketplaces operation, supporting more than five years of continued online growth and easier future rollouts.

United Integral

Anthony Armada

Sales Representative