Case Study: Tundra Restaurant Supply achieves faster order processing and streamlined marketplace management with Rithum

Tundra Restaurant Supply - Customer Case Study

Tundra Restaurant Supply is a Boulder-based e-commerce leader in commercial kitchen equipment, selling 65,000 products from over 600 brands to restaurants and chains. The company struggled with time-consuming, manual listing customization across marketplaces and fragmented order streams that made fast, margin-sensitive fulfillment (especially with prevalent free shipping) difficult to manage.

Implementing ChannelAdvisor’s order processing and tracking centralized inventory and order aggregation, streamlined product listings, and simplified marketplace management. The solution cut manual effort, sped fulfillment, supported marketplace expansion, and now generates roughly 15% of Tundra’s sales—an outcome the eCommerce manager described as an invaluable, time‑saving tool.

Tundra Restaurant Supply

Christine Sandoval

eCommerce Manager