Case Study: Seismic Audio achieves 1,250% sales growth in 9 months and 50% ad cost reduction with Rithum

Seismic Audio Making Noise on Marketplaces

Seismic Audio, founded in 2000 by Steve Acree, is a Memphis-based designer and retailer of affordable audio gear (rack cases, speaker cabinets, cables, subwoofers and amps) operating from a 30,000 sq. ft. warehouse. After strong sales on eBay and Amazon, the company wanted to expand to additional online marketplaces but lacked the in-house manpower and tools to efficiently manage multi-channel listings and inventory.

Seismic Audio partnered with ChannelAdvisor to automate marketplace integrations and outsource digital advertising (Google AdWords/Shopping). The solution accelerated listings on Rakuten, Sears, Newegg and Best Buy, cut AdWords/Shopping costs by 50%, opened access to beta programs, and helped drive a 1,250% increase in gross sales within nine months.

Seismic Audio

Steve Acree

Owner