Case Study: Max Tool achieves 80% eBay revenue growth and streamlined operations with Rithum

Max Tool Efficiency Transparency Grows eBay Business by 80%

Max Tool, a San Dimas-based retailer of name-brand tools and accessories, had grown rapidly online—75% of sales were web-driven and over a third came from eBay—but manual, time-consuming eBay listing and management processes became a bottleneck that limited growth and tied up the small team.

By adopting ChannelAdvisor Marketplaces Max Tool automated listings, inventory and post-sale tasks and used performance reports to optimize listings and pricing. The changes drove an 80% increase in eBay revenue year-over-year, reduced operational stress, and positioned the company to grow another 20–30% without adding headcount while expanding to Amazon and ChannelAdvisor Digital Marketing.

Max Tool

David Raskin

Director of Sales & Marketing