Case Study: Lingerie Outlet Store achieves 90,000 SKUs and £500K/month sales with Rithum

Lingerie Outlet Store - Customer Case Study

Lingerie Outlet Store is a UK-based online lingerie retailer (founded 2009, Swindon) that had become a leading seller on Amazon and eBay but was held back by a time-consuming process of manually duplicating listings across platforms. This inefficiency limited the team’s capacity to grow supplier relationships and scale the business.

By adopting ChannelAdvisor’s Marketplaces platform and Managed Services to centralize listings, auto-format product data and handle account management, the company streamlined operations, fixed marketplace errors and listed stock more frequently. The result: SKUs grew to nearly 90,000, monthly sales rose to around £500,000, and the business reported dramatic multi-year growth and expanded premises and supplier partnerships.

Lingerie Outlet Store

Melissa Burton

Director