Case Study: Lexington Company achieves 83% net sales growth and rapid marketplace expansion with Rithum

Lexington Company - Customer Case Study

Lexington is a Stockholm-based home and fashion lifestyle brand known for its New England–inspired homewares and apparel. Although marketplaces offered growth opportunities, the company hesitated to commit because managing feeds, mappings, inventory updates and error resolution across multiple partners was complex and time-consuming for its lean team.

Lexington engaged ChannelAdvisor’s Managed Services to launch on Amazon, La Redoute and Zalando and scale from one to 19 markets in two years. ChannelAdvisor’s automation, onboarding and weekly analytics freed Lexington to focus on product and sales while improving data and imagery; the partnership helped drive an 83% increase in net sales and 400% Black Friday growth between 2020 and 2021.

Lexington Company

Karl Lindhe

International Sales Director