Case Study: The Golf Club achieves 95% revenue growth with Rithum

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Preview of the The Golf Club Case Study

Golf Retailer Increases Revenue 95% With ChannelAdvisor Tools for Google and Bing

The Golf Club, an Austin-based golf retailer that grew from a 1,200 sq. ft. shop into a national e-commerce business, needed to improve online profitability after finding its previous agency performance insufficient. Owner John Rowsey sought a partner that could better align paid-search activity with business growth and margins.

After selecting ChannelAdvisor, The Golf Club used its tools to optimize product content and fine-tune bidding and ads on Google and Bing Shopping. Over a three-month period (March–June) year-over-year, online orders rose 71%, revenue jumped 95%, and ROAS improved 20%, delivering stronger growth and profitability.


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The Golf Club

John Rowsey

Owner


Rithum

187 Case Studies