Case Study: Full Moon Loom achieves 25% year-over-year growth with Rithum

Full Moon Loom - Customer Case Study

Full Moon Loom is a family-run web retailer in New Hampshire that built a large niche business selling Indian tapestries, home textiles and accessories after launching on eBay in 1998. Rapid sales growth exposed growing pains: listing items one-by-one was time-consuming, inventory and order management became unwieldy, and increased competition on marketplaces led to price pressure.

Using ChannelAdvisor Marketplaces, Full Moon Loom centralized bulk uploads, inventory, orders and product data to expand from eBay to Amazon, Newegg, Rakuten and Sears, while ChannelAdvisor’s Repricer kept prices competitive and helped win the Buy Box. The company has grown about 25% year over year, launched its own manufactured textile line, and now sells internationally through its website and marketplace programs.

Full Moon Loom

Cynthia Crawley

Owner