Rithum
187 Case Studies
A Rithum Case Study
Pushys is an Australian online sporting-goods retailer (est. 2011) selling bikes, scooters, skate and cycling accessories. After growing successfully on its own site and eBay (and later Trade Me), the company faced the challenge of scaling across new marketplaces like Catch and Amazon with thousands of SKUs while keeping the Pushys customer experience consistent and operations agile.
Pushys partnered with ChannelAdvisor to centralize and automate marketplace listings and ERP integration, enabling full-catalog launches to Amazon and Catch quickly. The approach delivered over 40,000 live marketplace listings (25,000+ on eBay and nearly 20,000 on Amazon), a 10–15% increase in eBay sales year‑on‑year, rapid traction on Catch, and the operational headroom to focus on customer service and growth.
Glen Navratil
Director