Case Study: Dorel increases one retailer’s revenue by 20% with Rithum Brand Analytics

Dorel increases one retailer’s revenue by 20% with Rithum

Dorel, a major manufacturer of youth, sports, and furniture products, faced significant complexities in managing its e-commerce and retail partnerships, particularly for its Tiny Love brand in France. With 95% of sales coming from a mix of online and physical retailers, manually tracking critical factors like pricing, stock levels, and customer reviews across each channel was too time-consuming for a small team.

By implementing Rithum's Brand Analytics platform, Dorel's team gained daily pricing and stock notifications and a customizable weekly report. Rithum's solution enabled swift reaction to out-of-stocks and provided data to advise retailers. As a result, Dorel increased one retailer's revenue by 20% simply by improving product availability, and avoided prolonged stock issues through proactive monitoring.

Dorel