Case Study: DJ's Boardshop achieves 11-fold sales growth with Rithum

DJ’s Boardshop - Customer Case Study

Dj’s Boardshop is a St. Paul retailer of snowboard and wakeboard gear whose staff tests and curates top-quality, last-year models to offer competitive pricing. After rapid growth selling on eBay beginning in 2004, the company reached critical mass and needed a partner to scale operations efficiently.

By adopting ChannelAdvisor Marketplaces—including a seamless Amazon integration—Dj’s automated product feeds, synced inventory and orders, and optimized listings with bulk attribute tools and a Cross‑Channel Dashboard for reporting. The result was dramatically improved marketplace visibility, better forecasting and an eleven-fold increase in sales.

DJ's Boardshop

Davin Johnson

Manager