Case Study: Crazy Dog T-Shirts launches on Target Plus in 10 days and manages 95,000 SKUs with Rithum

Crazy Dog T-Shirts launches on Target Plus in 10 days with Rithum

Crazy Dog T-Shirts, a seller of custom and novelty t-shirts, faced the challenge of meeting the strict listing requirements of Target's curated marketplace while managing a vast catalog of 95,000 active SKUs. Their goal was to quickly onboard and expand onto new sales channels without manual errors causing automatic rejections. They used Rithum's marketplace listing and product management services to address this.

Using Rithum, the company implemented a streamlined workflow for bulk uploads and utilized Target-specific controls like word swaps and lookup lists to ensure compliance. This solution allowed them to go live on Target Plus within an impressive 10 days. Rithum's integration and reporting tools also enabled efficient multi-channel management and provided data for seasonal planning, supporting the company's ongoing growth strategy.

Crazy Dog T-Shirts