Case Study: ASICS boosts revenue and Cyber 5 growth with Rithum

ASICS boosts revenue 72% with Rithum

ASICS, a global sports footwear brand, faced challenges in managing its expanding e-commerce presence across multiple marketplaces and digital marketing channels. Their organization was struggling with a large product catalog and the consolidation of multiple websites, making their previous approach unsustainable. They turned to the vendor Rithum for a solution.

Rithum implemented its Managed Services for Marketplaces and Managed Services for Digital Marketing. This provided ASICS with specialist support for marketplace integration and optimized digital marketing campaigns. The results were significant, including a 72% year-over-year revenue growth and a record-breaking return on ad spend (ROAS). During the Cyber 5 holiday period, ASICS saw a 150% year-over-year growth, with 81% of their marketplace revenue coming from Amazon, a new channel launched with Rithum's help.

ASICS