Rithum
187 Case Studies
A Rithum Case Study
Ames Walker is a 20+-year medical-supply company specializing in compression hosiery (about 40,000 product combinations) that serves over 500,000 customers. Facing the challenge of standing out on Amazon—where a majority of U.S. shoppers begin product searches—they needed a way to increase visibility and drive traffic to their listings.
Partnering with ChannelAdvisor to implement Amazon Sponsored Products, Ames Walker launched keyword-targeted campaigns with full product-level visibility and control. Within three months Amazon sales rose more than 10% at under a 6.5% spend, and in ten months Sponsored Products generated over $100,000 in incremental sales at a 9% cost, delivering low acquisition costs and strong ROI.
Kaki Zell
Vice President of Sales and Marketing