Case Study: 2 Wheel Toyz achieves scalable sales growth and centralized marketplace inventory control with Rithum

2 Wheel Toyz Cruises into E-Commerce with ChannelAdvisor Marketplaces

2 Wheel Toyz, a South Houston powersports gear retailer, grew quickly from local shop to multi-channel e-commerce seller after initial success on eBay. As the business scaled to tens of thousands of SKUs, manually listing and reconciling more than 27,000 products created inventory-control problems and operational bottlenecks, so the company sought a centralized solution to manage rapid online growth.

By implementing ChannelAdvisor Marketplaces, 2 Wheel Toyz centralized listings across eBay, Amazon and other marketplaces with a single daily data feed and gained automated inventory distribution and 360° reporting. The platform enabled accurate management of nearly 30,000 products, saved significant time and effort, supported exponential sales growth (sales expected to triple in 90 days) and positioned the company to expand to additional marketplaces.

2 Wheel Toyz

Jack Cooper

Founder