Case Study: Skullcandy achieves 4X approved revenue growth with Riskified

Skullcandy Increasing revenue while keeping fraud on mute with Riskified

Skullcandy, the lifestyle audio brand based in Park City, Utah, wanted to improve authorization performance and unlock more revenue without increasing fraud. Working with Riskified through the Shopify app, the company looked to reduce unnecessary declines of non-fraudulent orders that were causing lost sales and customer service inquiries.

Riskified helped Skullcandy refine fraud-prevention settings, recalibrate approval thresholds, and add a secondary review step for certain declined transactions. As a result, Skullcandy achieved a 4X increase in approved revenue, sustained an average chargeback rate of just 0.06% over 12 months, and cut decline rates as low as 0.1%, while also reducing false-positive support tickets.

Skullcandy