Case Study: College of William & Mary achieves an immersive, tech‑enhanced trading‑room learning environment with Rise Vision

College of William & Mary - Customer Case Study

The College of William & Mary’s Mason School of Business needed a modern, technology‑driven space for its Acuff Financial Markets Center that would serve both as a realistic trading-room lab and a superior lecture environment for MBA classes and Career Acceleration Modules. Associate Professor John Merrick led the effort to design a room that simulated live markets while supporting focused, data‑driven teaching.

The college installed nine Bloomberg terminals and eleven state‑of‑the‑art Samsung displays from Rise Display, including two side video walls and front flanking LCDs with curated playlists of live TV, market graphs, and FX rates. The result is an engaging, distraction‑rich learning environment that helps students prioritize key information, enhances classroom relevance, and has impressed students, alumni, and industry visitors.

College of William & Mary

John Merrick

Associate Professor of Business