Case Study: IrisVision achieves a world-class customer experience and 12% sales boost with RingCentral

IrisVision creates a world-class customer experience—and boosts sales 12% with RingCentral

IrisVision, a Pleasanton-based medical device company founded in 2017, builds AI-driven headsets that restore functional sight for low-vision patients. Because callers often seek urgent, emotional help, IrisVision needed a communications platform that guaranteed outstanding call quality, reliable reachability (even when staff are away), and modern channels like business SMS while giving managers visibility into performance.

IrisVision adopted RingCentral’s Customer Service Essentials (RingCentral MVP + Live Reports), using cloud phone, SMS, and RingCentral for Salesforce screen pops to streamline workflows and improve agent responsiveness. The result: a 12% increase in sales, a 35% boost in agent productivity, faster updates to phone menus/greetings/routing (about 3 minutes), and better real-time monitoring to continually improve the customer experience.

IrisVision

Khayyam Jafri

Content Marketing Manager