Case Study: 24 Hour Tees achieves scalable, automated customer service with RingCentral

Fast-Growing Shirt Design Company Uses the RingCentral API to Improve Customer Service, Automate Its Processes, and Scale Up

24 Hour Tees, a custom shirt design company founded in 2013 in Kearney, NE, grew quickly from a boutique operation into a print house handling large corporate and fundraiser orders while operating with fewer than ten employees. As order volume and complexity increased, the founders needed to automate key customer‑facing and back‑office processes without losing the collaborative, fun customer experience that defines the brand.

By implementing the RingCentral API, 24 Hour Tees automated order confirmations and fundraiser updates via business SMS, integrated incoming texts with a shared to‑do app, and used AI to provide instant, personalized order‑status replies. The tools also strengthened internal communication across an international team, saved the equivalent of about four full‑time hires, and enabled the company to scale operations and launch a sister brand, Screen Print USA.

24 Hour Tees

Chais Meyer

Co-Founder and Co-Owner