RightHello
25 Case Studies
A RightHello Case Study
TACHO•API, a company serving a very small niche of vehicle-monitoring software and hardware developers, wanted to generate awareness and create demand for its product among only a few thousand potential partners. Working with RightHello, the company sought a way to reach transport companies, tachograph software developers, and key decision-makers in Poland with a focused outbound campaign.
RightHello implemented a personalized email outreach strategy that paired a short product description with clear use cases, supported by careful preparation and ongoing coordination before launch. The campaign delivered a 41% open rate, a 24% response rate, and a 14.36% positive response rate, helping TACHO•API start conversations with high-value leads and achieve ROI beyond expectations.
Dariusz Wata
CEO, TACHO•API