Case Study: minubo achieves high-quality e-commerce leads with RightHello

Minubo - Customer Case Study

minubo, a German business intelligence solution for e-commerce companies, was struggling to win new clients because its sales team spent too much time searching for prospects and dealing with low-quality contact data and manual outreach. To generate better leads and automate outreach, minubo turned to RightHello and its cold email lead generation service.

RightHello worked with minubo’s sales team to target decision makers in Germany and the USA, especially e-commerce businesses using Magento, Demandware, or Brightpearl. The campaign delivered strong results, including a 40.93% open rate, 25.4% response rate, and 9.86% positive response rate, meeting minubo’s expectations and producing ROI above expectations.

minubo

Michael vom Sondern

CMO, minubo