Case Study: Chern&co builds a more credible brand identity with Right Studio

Chern&co rebrands in September 2025 with Right Studio

Right Studio was engaged by Chern&co, an Irish company specializing in business registration and corporate services. The customer's challenge was that as they scaled from a one-time registration provider to a full-service partner, their existing brand no longer matched their new level of service; they needed a more structured and credible identity to align with international expectations and formal governmental contexts.

The solution implemented by Right Studio was a complete visual identity rebrand focused on clarity, status, and reliability. The vendor developed a nuanced branding system that incorporated subtle Irish references without using visual clichés, resulting in a calm and confident brand designed to guide clients through complex processes. The project included logo design and brandbook development, achieving a professional and trustworthy identity for the customer.

Chern&co