Case Study: GoGreen Financing achieves 240% annual funds distribution growth with RIESTER's "Green Means Go" campaign

GoGreen Financing boosts loan applications by 65% with RIESTER

The customer, GoGreen Financing (CAEATFA), faced the challenge of re-energizing its underperforming statewide energy efficiency financing program. The vendor, RIESTER, was engaged to help connect more customers and businesses to financial partners and approved contractors for green upgrades.

RIESTER developed an omnichannel "Green Means Go" campaign that drove visitors to a new website. This solution led to a 65% increase in loan applications and beat the program's annual funds distribution goal by 240%. The vendor's strategy successfully increased online engagement by over 100% and website views by 70%.

GoGreen Financing (caeatfa)