Via
54 Case Studies
A Via Case Study
Sault Ste. Marie faced low Sunday evening ridership and wanted to improve service dependability while maximizing fleet efficiency. After a competitive procurement the City of Sault Ste. Marie selected Via to deploy Sault Ste. Marie On Demand, an on‑demand transit service launched in September 2019 to replace the city’s Sunday fixed‑route network with an eight‑bus on‑demand system operating 7:15–11:30 PM.
Via implemented app- and call-based booking that uses the City’s existing full-size buses and unionized drivers while keeping the regular $2.95 fare. The switch reduced the number of buses required (from a nine-bus fixed route to an eight-bus on‑demand network), delivered shorter waits and higher convenience for riders, and is projected to save the City tens of thousands of dollars annually; the success has city officials and riders praising the service and considering expansion of Via’s on‑demand model.
Brent Lamming
Director of Community Services