Riddle
50 Case Studies
A Riddle Case Study
Learn French With Alexa, a leading online French course provider, wanted to move beyond passive video lessons by integrating interactive quizzes and exercises directly into its curriculum and YouTube membership content. Their challenge was to build these tools in a way that felt seamless across their website and programmes. They turned to the vendor Riddle to achieve this.
Using Riddle’s content builder, Learn French With Alexa created a vast library of over 1,800 interactive items, including quizzes and lists, tailored to their courses. The solution delivered by Riddle led to significant measurable impact, including 1.07 million completed quizzes with a 66% completion rate. The engagement was strong across both desktop and mobile devices, and nearly 1,500 social shares helped drive new customer acquisition, making interactivity a core part of the learner journey.