Case Study: Tri-N-Run achieves streamlined inventory management and smarter customer engagement with RICS Software

TRI-N-RUN Running a Business and Supporting the Community

Tri-N-Run, a Lafayette specialty running store owned by Tami and Travis Butts, combines retail with community-focused training and coaching programs. Though passionate about running and customer education, Tami—without a business background—struggled with QuickBooks’ limits for managing dozens of SKUs, staff, purchase orders, loyalty programs and marketing, and needed clearer, accessible data to run the store effectively.

After adopting RICS’ web-based SaaS on a peer recommendation, Tri-N-Run gained real-time inventory, POS, receiving, dashboard and customer reporting plus responsive support. The result was streamlined operations and merchandising, confident data for targeted marketing and loyalty programs, and more time to focus on educating customers and supporting the community.

Tri-N-Run

Tami Butts

Owner