Case Study: Ridge cuts support costs by 70% and boosts CSAT with Richpanel

Ridge cuts cost per ticket 70% with Richpanel

Ridge, a direct-to-consumer accessories brand, faced the challenge of its customer support costs scaling directly with order volume. As routine questions grew, they needed a solution that could absorb this repetitive work without lowering the premium service experience their customers expected. They turned to Richpanel to implement AI automation.

Richpanel implemented a solution where their AI handled common, repetitive questions, allowing Ridge's human team to focus on complex and sensitive issues. This approach allowed Ridge to dramatically cut costs without sacrificing quality. With Richpanel, Ridge achieved a 70% reduction in cost per ticket and saw customer satisfaction (CSAT) rise from 88% to 96%, putting the company on track to save approximately $500,000 annually.

Ridge