RichAds
8 Case Studies
A RichAds Case Study
The customer, an affiliate promoting a hair product offer in Taiwan, faced the challenge of finding effective traffic to generate purchases for their Nutra campaign. They chose to work with the vendor RichAds, leveraging their RichPush notifications ad format to reach new audiences.
RichAds implemented a push notification campaign targeting mobile users in Taiwan with an initial bid of $0.02. Through ongoing optimization of creatives and a blacklist over one week, the solution drove 224,641 clicks. The results for the affiliate were 776 conversions at a $5.7 CPA and an ROI of over 100%, with expectations that the figure would triple with continued use of RichAds traffic.