Case Study: Nick Lenihan achieves 23% ROI on a gambling offer with RichAds

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Preview of the Nick Lenihan Case Study

Nick Lenihan achieves 23% ROI in Canada with RichAds

The customer, Nick Lenihan, an affiliate marketer, sought to profitably launch a new gambling offer in the competitive Canadian market. He partnered with the vendor, RichAds, to utilize their push ads and email marketing traffic to drive conversions.

RichAds implemented a solution using three distinct push ad campaigns targeting Android users. This traffic was directed to pre-landing pages to build an email list, which was then leveraged through a sophisticated, automated email marketing sequence to encourage deposits. This strategy from RichAds resulted in 7 deposits from 117 registrations, generating $1,232 in revenue and a 23% ROI on the initial ad spend.


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