Case Study: Affmy achieves 75% ROI on US dating offers with RichAds

Affmy achieves 75.62% ROI in 2 weeks with RichAds

The customer, Affmy, faced the challenge of finding a high-quality traffic source to profitably promote dating offers in the competitive US market. Their goal was to identify the best converting offers and traffic sources while needing advanced optimization tools to maximize their return on investment. They chose the vendor RichAds for its push notification traffic.

RichAds provided a solution using its push ad format, which included high-quality traffic and advanced optimization features like Micro Bidding. After careful testing and optimization of sub-sources and creatives, Affmy achieved a 75.62% ROI and a $1,301.41 profit. The campaign resulted in 1,119 conversions with a highly efficient CPA of $1.37, demonstrating the effectiveness of the RichAds platform.

Affmy