Case Study: Raes on Wategos tells its culinary story with Ribbon Gang's cinematic brand film

Raes on Wategos creates a 2–3 min brand film with Ribbon Gang

Raes on Wategos, an iconic coastal boutique hotel and restaurant in Australia, partnered with Ribbon Gang to articulate a deeper brand story rooted in place and creativity. Their challenge was to move beyond a standard promotional piece and capture the essence of their culinary direction through a film that felt authentic and aligned with their sophisticated, elegant brand.

Ribbon Gang crafted a cinematic brand video that elevated the head chef's voice and philosophy. The resulting emotive film, along with social cutdowns, strengthened Raes' luxury positioning, served as a high-impact PR asset, and enabled audiences to connect with the heart of the venue's dining experience.

Raes on Wategos